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Thursday, November 25, 2010

Search Engine Optimization Plan

1. Every page on your site must have a unique HTML title tag, meta keywords tag, and meta description tag.

2. Follow W3C recommendations for HTML document structure. Begin the body copy of your page with your keyword phrase, and repeat it as needed as the theme of the page throughout your copy. Feature your keyword phrase prominently by including it in headers and making it bold or italics.

3. Use text navigation on your site, and use the keyword phrases you have selected as the links. If you cannot use text navigation, include a footer on every page using text links.

4. Build a text site map, and link to it from every page of your site.

5. Organize your navigation according to the importance of your keyword phrases. If you break your site into many pages, link to the most important pages from every page of your site, and link to the other pages from section header pages and the site map.

6. Establish your site by submitting to the major directories, The Open Directory and the Yahoo! Directory, then build your link popularity by submitting to web directories, search engines, and requesting links from related websites.

7. Be patient. A search engine optimization project can take quite some time to work.

For Google's suggestions on search engine optimization, see Google Information for Webmasters - Webmaster Guidelines.

Tuesday, November 2, 2010

Social Networking, Bookmarking, Video Sharing Websites

1 spurl.net
2 designfloat.com
3 bibsonomy.org
4 linkagogo.com
5 jumptags.com
6 spotback.com
7 fcc.com
8 mylinkvault.com
9 cellphonenews2.com
10 sloger.net
11 buddymarks.com
12 smallbusinessbrief.com
13 toodoo.ru
14 leenks.com
15 dropjack.com
16 indianpad.com
17 joomocracy.com
18 faves.com
19 tagza.com
20 dizzed.com
21 sitesays.com
22 monrate.ru
23 chipp.ru
24 coolstreaming.us/iptv/
25 paie.cn
26 http://www.dropjack.com/
27 actualtopics.com
28 tabletpccounter.com
29 webmaster911.com
30 socialogs.com
31 linkarena.com
32 100zakladok.ru
33 chipmark.com
34 ho.tli.st
35 a1-webmarks.com
36 listerlister.com
37 wobblog.com
38 forexindexy.com
39 oopza.com
40 social.techeblog.com
41 gaddiposh.com
42 toxiclemon.co.uk
43 chaamp.com
44 sweepsgoat.com
45 feedblog.ru
46 turputevka.com
47 fav-man.de
48 koolontheweb.com
49 jackhumphrey.com/imnews/
50 easymash.com
51 iphonigg.com
52 politigg.us
53 politigg.co.uk
54 indiareporting.com
55 getigadget.com
56 demos.kubelabs.com/PHPDug/
57 the-bookmarks.com
58 hatedorloved.com
59 drugoiblog.ru
60 expert-views.info
61 fashionablylatent.com
62 joseluispretto.com
63 url.org
64 affilimedia.com
65 i-bookmark.info
66 multicheck.de
67 ambedo.com
68 articaltag.com
69 ask.com
70 blinkbits.com
71 blogdex.net
72 blogdigger.com
73 bloghop.com
74 bloglot.com
75 blogmarks.net
76 blogmemes.net
77 americanclassifieds.com
78 bokrin.com
79 http://classifieds.ivarta.com/
80 meramaal.com
81 adeex.in
82 adoos.in
83 justdial.com
84 craigslist.co.in
85 locanto.in
86 click.in
87 indialist.com
88 clickindia.com
89 indianflyer.com
90 classifieds.sulekha.com
91 classifieds.co.in
92 http://www.goforads.com/
93 http://www.indnav.com/Classifieds
94 kugli.com
95 indiadynamics.com
96 indianclassifieds.com
97 vivastreet.co.in
98 baajaa.com
99 digitalbhoomi.in
100 khrido.com
101 khichdee.com
102 classifieds.webindia123.com
103 adpost.comin
104 classifieds.byindia.com
105 classifieds.ivarta.com
106 allindiaclassified.com
107 adsmantra.com
108 bechna.com
109 indiagrid.comcgi-binlis…cat=&subcatid=
110 oodle.in
111 travelji.com
112 articlesfactory.com/
113 content4reprint.com/
114 articlecrux.com/
115 add-articles.com/
116 http://www.articlefriendly.net/
117 dummiesguideto.com/
118 article-buzz.com/
119 articles-heaven.com/
120 abcarticledirectory.com/
121 upublish.info/
122 articlevista.com/
123 articlestoreprint.com/
124 altrana.com/
125 keeparticles.com/
126 http//www.MySpace.com
127 http//www.orkut.com
128 http//www.facebook.com
129 http//www.hi5.com
130 http//www.friendster.com
131 http//www.fotolog.com
132 http//www.livejournal.com
133 http//www.bebo.com
134 http//www.xanga.com
135 http//www.multiply.com
136 http//www.linkedin.com
137 http//www.piczo.com
138 http//www.last.fm
139 http//www.stumbleupon.com
140 http//www.broadcaster.com
141 http//www.gaiaonline.com
142 http//www.mybloglog.com
143 http//www.squidoo.com
144 http//my.opera.com/community
145 http//www.buzznet.com
146 http//www.imvu.com
147 http//www.twitter.com
148 http//www.slashdot.org
149 http//www.wayn.com
150 http//www.classmates.com
151 http//www.meetup.com
152 http//www.vox.com
153 http//www.blackplanet.com
154 http//www.faceparty.com
155 http//www.yelp.com
156 http//www.ning.com
157 http//www.secondlife.com
158 http//www.myyearbook.com
159 http//www.hubpages.com
160 http//www.43things.com
161 http//www.mog.com
162 http//www.reunion.com
163 http//www.xuqa.com
164 http//www.ecademy.com
165 http//uk.tribe.net
166 http//www.tribe.net
167 http//community.adlandpro.com
168 http//www.greatestjournal.com
169 http//www.nexopia.com
170 http//www.care2.com

Top social networking sites

Top social networking sites

  1. http://spaces.live.com - PageRank: 8 - Alexa: 5
  2. http://www.MySpace.com - PageRank: 8 - Alexa: 6
  3. http://www.orkut.com - PageRank: 8 - Alexa: 7
  4. http://www.facebook.com - PageRank: 8 - Alexa: 10
  5. http://www.hi5.com - PageRank: 6 - Alexa: 11
  6. http://www.friendster.com - PageRank: 7 - Alexa: 17
  7. http://www.fotolog.com - PageRank: 7 - Alexa: 20
  8. http://www.livejournal.com - PageRank: 8 - Alexa: 59
  9. http://www.bebo.com - PageRank: 7 - Alexa: 89
  10. http://www.xanga.com - PageRank: 7 - Alexa: 92
  11. http://www.multiply.com - PageRank: 6 - Alexa: 111
  12. http://www.linkedin.com - PageRank: 7 - Alexa: 139
  13. http://www.piczo.com - PageRank: 6 - Alexa: 263
  14. http://www.last.fm - PageRank: 7 - Alexa: 284
  15. http://www.stumbleupon.com - PageRank: 8 - Alexa: 288
  16. http://www.broadcaster.com - PageRank: 5 - Alexa: 342
  17. http://www.gaiaonline.com - PageRank: 6 - Alexa: 424
  18. http://www.mybloglog.com - PageRank: 7 - Alexa: 454
  19. http://www.squidoo.com - PageRank: 6 - Alexa: 487
  20. http://my.opera.com/community/ - PageRank: 8 - Alexa: 492
  21. http://www.buzznet.com - PageRank: 6 - Alexa: 564
  22. http://www.imvu.com - PageRank: 6 - Alexa: 615
  23. http://www.twitter.com - PageRank: 8 - Alexa: 620
  24. http://www.slashdot.org - PageRank: 9 - Alexa: 632
  25. http://www.wayn.com - PageRank: 5 - Alexa: 1,067
  26. http://www.classmates.com - PageRank: 7 - Alexa: 1,080
  27. http://www.meetup.com - PageRank: 8 - Alexa: 1,264
  28. http://www.vox.com - PageRank: 8 - Alexa: 1,357
  29. http://www.blackplanet.com - PageRank: 6 - Alexa: 1,400
  30. http://www.faceparty.com - PageRank: 6 - Alexa: 1,511
  31. http://www.yelp.com - PageRank: 7 - Alexa: 1,793
  32. http://www.ning.com - PageRank: 7 - Alexa: 1,911
  33. http://www.secondlife.com - PageRank: 7 - Alexa: 1,975
  34. http://www.myyearbook.com - PageRank: 6 - Alexa: 2,323
  35. http://www.hubpages.com - PageRank: 6 - Alexa: 2,773
  36. http://www.43things.com - PageRank: 7 - Alexa: 2,885
  37. http://www.mog.com - PageRank: 6 - Alexa: 3,284
  38. http://www.reunion.com - PageRank: 6 - Alexa: 3,884
  39. http://www.xuqa.com - PageRank: 5 - Alexa: 4,006
  40. http://www.ecademy.com - PageRank: 7 - Alexa: 4,178
  41. http://uk.tribe.net - PageRank: 3 - Alexa: 4,211
  42. http://www.tribe.net - PageRank: 6 - Alexa: 4,211
  43. http://community.adlandpro.com - PageRank: 4 - Alexa: 4,429
  44. http://www.greatestjournal.com - PageRank: 0 - Alexa: 4,665
  45. http://www.nexopia.com - PageRank: 5 - Alexa: 4,776
  46. http://www.care2.com - PageRank: 6 - Alexa: 5,435
  47. http://www.mobango.com - PageRank: 5 - Alexa: 5,636
  48. http://www.couchsurfing.com - PageRank: 6 - Alexa: 6,093
  49. http://www.fanpop.com - PageRank: 5 - Alexa: 7,527
  50. http://www.gazzag.com - PageRank: 4 - Alexa: 8,571
  51. http://www.ryze.com - PageRank: 6 - Alexa: 9,276
  52. http://www.unyk.com - PageRank: 3 - Alexa: 9,358
  53. http://www.migente.com - PageRank: 6 - Alexa: 9,379
  54. http://www.downelink.com - PageRank: 3 - Alexa: 9,782
  55. http://www.bluedot.us - PageRank: 6 - Alexa: 10,224
  56. http://www.gather.com - PageRank: 6 - Alexa: 10,446
  57. http://www.directmatches.com - PageRank: 3 - Alexa: 12,752
  58. http://www.zaadz.com - PageRank: 6 - Alexa: 13,243
  59. http://www.librarything.com - PageRank: 7 - Alexa: 14,929
  60. http://start.aimpages.com - PageRank: 6 - Alexa: 15,322
  61. http://www.yuwie.com - PageRank: 0 - Alexa: 16,248
  62. http://www.dogster.com - PageRank: 6 - Alexa: 18,835
  63. http://www.tagworld.com - PageRank: 6 - Alexa: 19,035
  64. http://www.eons.com - PageRank: 6 - Alexa: 21,925
  65. http://www.travbuddy.com - PageRank: 5 - Alexa: 23,114
  66. http://www.student.com - PageRank: 6 - Alexa: 25,996
  67. http://www.profileheaven.com - PageRank: 5 - Alexa: 27,346
  68. http://www.passado.com - PageRank: 5 - Alexa: 30,017
  69. http://www.ruckus.com - PageRank: 6 - Alexa: 31,343
  70. http://www.graduates.com - PageRank: 5 - Alexa: 46,510
  71. http://www.bizpreneur.com - PageRank: 3 - Alexa: 51,302
  72. http://www.meetin.org - PageRank: 5 - Alexa: 56,148
  73. http://www.blurty.com - PageRank: 5 - Alexa: 57,077
  74. http://www.takingitglobal.org - PageRank: 7 - Alexa: 65,893
  75. http://www.consumating.com - PageRank: 7 - Alexa: 75,910
  76. http://www.wallop.com - PageRank: 0 - Alexa: 87,146
  77. http://www.trade-pals.com - PageRank: 5 - Alexa: 90,363
  78. http://www.deadjournal.com - PageRank: 6 - Alexa: 90,743
  79. http://www.musicforte.com - PageRank: 6 - Alexa: 117,921
  80. http://www.mugshot.org - PageRank: 6 - Alexa: 123,116
  81. http://www.dodgeball.com - PageRank: 7 - Alexa: 124,452
  82. http://www.mygamma.com - PageRank: 5 - Alexa: 133,295
  83. http://www.decayenne.com - PageRank: 3 - Alexa: 161,472
  84. http://www.dandelife.com - PageRank: 6 - Alexa: 180,141
  85. http://www.tripconnect.com - PageRank: 5 - Alexa: 298,657
  86. http://www.bizfriendz.com - PageRank: 3 - Alexa: 328,262
  87. http://www.itsjustcoffee.com - PageRank: 5 - Alexa: 371,872
  88. http://www.mynetspot.org - PageRank: 4 - Alexa: 374,830
  89. http://www.babbello.com - PageRank: 4 - Alexa: 477,153
  90. http://www.sitespaces.net - PageRank: 4 - Alexa: 556,072
  91. http://www.mylocalspot.com - PageRank: 0 - Alexa: 694,251
  92. http://www.intellectconnect.com - PageRank: 3 - Alexa: 769,852
  93. http://www.udugu.com - PageRank: 3 - Alexa: 772,127
  94. http://www.daylo.com - PageRank: 5 - Alexa: 774,862
  95. http://www.refer-online.com - PageRank: 3 - Alexa: 894,990
  96. http://www.flingr.com - PageRank: 4 - Alexa: 1,214,411
  97. http://www.lunarstorm.co.uk - PageRank: 4 - Alexa: 1,347,222
  98. http://www.yapperz.com - PageRank: 3 - Alexa: 1,427,170
  99. http://www.listography.com - PageRank: 4 - Alexa: 1,524,242
  100. http://www.linknrank.com - PageRank: 3 - Alexa: 2,028,088
  101. http://www.communityx.net - PageRank: 3 - Alexa: 2,189,003
  102. http://www.refernet.net - PageRank: 4 - Alexa: 3,095,115
  103. http://www.vshake.com - PageRank: 4 - Alexa: 3,349,294
  104. http://www.akintu.com - PageRank: 2 - Alexa: 4,589,635
  105. http://www.100millionspiders.com - PageRank: 4 - Alexa: 4,941,761
  106. http://www.canyouconnect.com - PageRank: 4 - Alexa: 5,110,187
  107. http://www.christianspace360.com - PageRank: 2 - Alexa: 5,734,849
  108. http://www.uuswap.com - PageRank: 3 - Alexa: 5,747,854
  109. http://www.mixednutz.net - PageRank: 4 - Alexa: no

Instant Approval Article Directories and their PR

http://www.ehow.com/ 8
http://www.goarticles.com/ 6
http://www.ezinearticles.com/ 6
http://www.articlesbase.com/ 6
http://www.a1articles.com/ 5
http://www.articlealley.com/ 5
http://www.articleblast.com/ 5
http://www.articlesnatch.com/ 4
http://www.pubarticles.com/ 4
http://www.wonder-directory.com/ 4
http://www.212articles.com/ 4
http://www.goarticles.com/ 4
http://www.qwesz.com/ 3
http://www.theegarage.com/ 3
http://www.zchand.com/ 3
http://www.extext.org/ 3
http://www.fourpxarticles.com/ 3
http://www.990m.com/ 3
http://www.myfreearticledirectory.com/ 3
http://www.2articles.com/ 3
http://www.articleszoom.org/ 3
http://www.getyourcontent.com/ 3
http://www.ideamarketers.com/ 3
http://freearticlehq.com/ 2
http://goarticles.net 2

Thursday, October 28, 2010

YouTube Blog: 1 billion subscriptions and counting

YouTube Blog: 1 billion subscriptions and counting: "Early on (we're talking '06 here, people!), the yellow subscribe button made its debut so the latest videos from your favorite channels coul..."

Wednesday, October 20, 2010

How to utilize social networking sites?

Social networking sites are the easiest and fastest way to reach out people. The most popular social networking is Face book, Linked in, Twitter….

These three social networking sites are the most popular sites among all the social networking sites.

These three have a different approach to their customers. For exampleFace Book

Facebook has more apps than another other social networking sites, where in you can post links images ,videos, they too have got forums which is helpful to learn about the new trends in face book

2.Linkedin

Is a professional social networking sites, it can also be tagged as business networking sites where in you get lot of clients and HNI to target your businesses.

3. Tweeter

This is a micro blogging site where you have to promote your business with in 140 characters this is helpful if you can accumulate more followers to your account.

Some suggesting to utilize social networking sites

1. Don't run multiple accounts targeting the same business formate.

2. Don’t pump in too much of content so that the visitors stop following you.

3. Don't tweet continuously so that people will not understand the necessity of the message you want the people to read.

4. Re tweet their messages too.

5. Appreciate the messages, and the post when ever you can so that they will also do the same in turn.

6. Give them knowledge about your requirements and importance; don’t try all the messages with business prospective.

7. Involve yourselves in forum discussions and route them to your blog or website.

8. Try people to answer about your business or the question which you post on the social networking sites.

9. Don’t post personal things if you’re looking for a serious business conversion.

10. Use paid ad campaign in social networking sites wisely so that you can reach to people who don’t know you.

Wednesday, September 29, 2010

List of PR10 WebSites

These are some of the websites which has Google PR 10

PR 10 website List

1. W3.org
2. USA.gov
3. Adobe Flash Player
4. Adobe Reader
5. Hhs.gov
6. Europeana.eu
7. miibeian.gov.cn
8. addthis.com
9. go8.edu.au
10. whitehouse.gov
11. facebook.com
12. cnn.com
13. google.com


Friday, September 17, 2010

10 Free Web Analytics Tools For Your Website

Woopra

It delivers the richest library of visitor statistics in the industry, and has a high intuitive and easy to use interface. The client application is built as a framework for expansion, complete with an open API, plug-in capability, and a wide range of additional features.

2. Google Analytics

The most popular free web analytics tool available today. It is extremely useful and comprehensive, which explains the popularity!

google analytics

3. Clicky

This tool shows real time statistics and has its own version for the Iphone.

clicky

4. Piwik

Here we have a downloadable open source web analytics. It provides you with detailed reports on your website visitors (e.g. the search engines and keywords they used, the language they speak, the most popular pages).

piwik

5. Yahoo! Web Analytics

Yahoo provides a free full featured enterprise analytics, which now gives insights into the demographics and category interests of your website visitors. There are also campaign management features to help you understand each audience and align with their needs.

YahooWebAnalytics

6. WordPress.com Stats

Wordpress presents its users basic statistics and graphs – an easy-to-use tool for basic analysis.

7. FireStats

A free version with basic but quick and useful information about your site.

8. GoingUp

This platform combines statistical information including visitors, referring URLs and even search engine traffic. It also provides a lot of information for search engine optimization by graphing keyword positions over time.

goingup

9. Blog Tracker

It is an invisible tracker that will count your blog visits and display other statistics. The tool is extremely easy to use and very useful for Bloggers who only need basic information about their blog performance.

10. Reinvigorate

Real-time statistics is presented and this tool also alerts you when something “different” is happening on your site. Like Google Analytics, you can see the number of clicks every link in your website gets. Correct dead spots and improve your site’s traffic flow.

So now you have 10 tools that are made just for analyzing your website performance. Let us know if you can add to the list!

Wednesday, September 8, 2010

Naveen Srikantaiah's 45 points how to be the best SEO

01. write an introduction and submit it to share sites like Digg, Reddit and Now Public.
02. Create a Yahoo Group in the niche your site sits.
03. Create a MySpace account and use it to publisise your site.
04. Bookmark your site on Del.icio.us and if you’re really keen, add a Del.icio.us button to your homepage.
05. Create a Technorati account and “claim” your blog.
06. Submit your site to free, search engine friendly directories. An excellent list can be found here.
07. Conduct a survey. This is an excellent way to generate offline publicity.
08. Place a free ad for your company on Gumtree.
09.Syndicate your site’s content by using an RSS feeds.

10.Submit your RSS feeds to agregator sites like FeedBurner, Squidoo, Feedboy, Jordomedia, FeedBomb, FeedCat, rssmad, feeddirectory and feedfury. Stolen from DigitalPoint
11.Write an article related to your site and submit it to article sites.
12.Sign up to StumbleUpon and get your friends to Stumble your site.
13.Create a custom 404 page so that even if someone encounters an error on your site, they are re-directed somewhere nice.
14. Set up a 301 redirect to take traffic from your non-www address to your www address. See here for more info.
15.Add a link to your site in the signature of any forums you post on.
16.Tell your friends about your site. It’s free advertising init.
17.Speel cheek your stie. Nothing appears more amateur than a site with typos or spelling mistakes.
18.Test your site and make sure it appears correctly in all major browsers.
19.Buy enough hosting. No one likes a slow site.
20.Don’t worry about PageRank - worrying about PageRank is as effective as trying to solve an algebra equation by chewing bubblegum.*
21.Offer something for free. Free is good. People tell their friends about free stuff.
22.Tell your neighbours, you never know what contacts they might have.
23 Offer your users as many ways as possible to contact you. MSN, Skype, Yahoo etc all complement email, phone and a real address.
24. Advertise your site on Craigslist. It’s free, relevant and localised.
25.Do NOT use frames.
26 Submit your site to DMOZ.org. It may take time, but it’s worth it.
27 Create an XML sitemap of your site and submit it to Google.
28 Get a custom t-shirt made with your website url on it, and wear it often.
29 comment on flicker photo
30 Sign up with an affiliate programme to sell your product, or if you’re a publish, make some cash!
30 On your Contact Page ask people if they mind receiving your newsletter.
31 Send out a newsletter!
32 Go to a free seminar for Website owners. You might learn something.
33 Find quality and relevant blogs and leave a comment (with a link back to your site of course).
34 Don’t pay people to submit your site to search engines. It’s a waste of money.
35 YouTube and Google Video are excellent portals on which to launch a viral campaign.
36 Giving away an eBook is an excellent way to generate word-of-mouth about your site.
37 Sponsor a Wordpress theme or a phpListDirectory template.
37 If you sell products that are advertised on television by the manufacturer, add “As Seen on TV” to your site!
38 Avoid proprietry technologies like Java and Active X.
39 Put downloadable content on your site, but make sure it’s not manufacturer specific - so mp3 rather than wma.
40 Learn about CSS. It’s the new HTML.
41 Contribute to related subject areas on Wikipedia.Ask bloggers and other Web site owners to review your site and/or products.
42 Have user friendly page names - most tools comes with some way to avoid
43 If you must have a Flash homepage, make sure you have a “Skip Intro” link.
44 Tell your local rag about your site. These newspapers are desparate for stories and you may well even get a pic of your ugly picture published.
45 Become a leading authority on your chosen subject

Tuesday, September 7, 2010

18 Simple SEO Items Commonly Missed in Web Development

1- Perform Keyword Research Before Developing the Site

SEO starts with keywords. And if you’re planning to market your site in the search engines, you should know what keywords you want to rank for before you even start building the site. Make sure this is done FIRST.

Here are some other posts that talk about how to properly do keyword research:

2- Put Non-www to www Redirects in Place

It amazes me how many sites load with and without the www in the URL. The problem with this is that it creates an automatic duplicate of your site, and can waste a lot of link value as people link to both versions. Decide which version of your URLs you want to use, then 301 redirect everything else to the preferred version.

3- Use a Static, Keyword Based URL Structure

Dynamic URLs can cause a lot of problems if not handled right. So rather than going through all of the headache that they cause us SEO-types, just set your site up with good URL rewrites so that you don’t have dynamic URLs in the first place.

More posts about URLs:

4- Have Unique URLs for Each Product/Service

Even if a product or service can be found multiple ways on the site, make sure that there is only one unique URL for each product or service your company offers. This helps to eliminate unnecessary duplicate content problems.

5- Include Redirect Capabilities

You never know when you’re going to want to take a page down and redirect it to something else. The mistake a lot of sites make is that they just take a page down when they don’t need it any more. When this happens you lose the link value that page may have gained while it was live. So do yourself a favor: make sure you can 301 redirect that old page to a new page that can use the juice.

6- Create a Custom 404 Page

Having a custom 404 page makes it so that if someone lands on a 404 page, they at least know they’ve reached the right site. Without a custom 404 in place, they may just assume the site is down and move on to your competitor’s site.

Here is an example of a custom 404 page:

Custom 404

7- Include Keyword-Rich Alt Attributes

Alt attributes are very easy to overlook. But if you use them the right they can be another signal to the search engines to tell them what a page is about. One quick tip on this one: don’t abuse this attribute by using a keyword phrase on every single bullet point image or stuffing a bunch of keywords into the attribute.

8- Make Room for Sufficient Content

Sometimes designers and developers get carried away with the look and feel of the page and forget to include room for text-based content. That’s what the search engines read, so you have to make sure there is a logical place for that content. Ideally, plan on having at least 150-200 words of optimized content on any page you want to rank well.

You should also make sure that your content is structured right. Have one H1 tag at the top of the main content, and then break out other sub topics with H2-H6 tags as appropriate. Make sure to use your keywords in these headings and in the content, but once again don’t overdo it.

9- Set Up Internal Linking Structure

I think that internal linking is one of the most commonly overlooked things for most sites. In fact, Ken Lyons wrote a great post about it that goes into more detail than I can in this post: Want More Link Juice? Here’s an Easy Way to Get It

10- Decide on a Consistent Title Structure

A site should use the same title structure throughout the site. Pick your convention and stick with it. A good format to follow is to have a phrase that includes main keywords for the page and describes what the page is about, followed by a separator (- or | are common), and then your brand name. For example, “Professional SEO Services for Organic Website Optimization | SEO.com”. Keep these titles to under 65-70 characters so they don’t get truncated in the search results.

11- Include Meta Descriptions on Every Page

Since most of the search engines can choose to use your meta description as your snippet in the search results, you should have a unique one written for every page. Include the main keywords and a call to action to encourage clicks. DON’T just make this tag a list of keywords.

12- Allow Inclusion for Other Meta Tags (canonical, robots, etc.)

If you’re using any kind of tracking codes or other things on your site that create duplicate URLs, you’re going to want to be able to include a canonical tag on those pages. Also, depending on how your site is built you may need to include other meta tags like a robots tag and others. Make sure your site’s back end allows for this when necessary.

13- Incorporate Social Media Sharing Buttons

In case you missed it, social media is a pretty big thing right now. I’m not a big fan of the generic ShareThis button, but you need to have some kind of social media sharing buttons on your products and other important pages. Do some research to decide which social networks are best for your site and then stick with those.

More general information about social media:

14- Install Analytics Tracking

If you don’t have any kind of analytics tracking installed, you have no way to tell where you traffic is coming from, what’s working, and lots of other crucial information. Pick a solution and get it installed. Popular ones include:

Make sure that the software you go with will allow you to block your office IP address, track conversions, ecommerce revenues generated through different online sources, and anything else that will help you to understand what is actually affecting your bottom line.

15- Set up and Verify Webmaster Tools Account

Through Google Webmaster Tools you can find out a lot about how Google sees your site, and can give them indications on how to handle certain parameters, submit your XML sitemap, and be notified of problems they find with your site. Bing’s Webmaster Center is coming along, so it’s worth it to go ahead and verify that one as well.

16- Follow Web Standards for HTML, CSS, and Database Programming

The more you follow standards, the easier it will be for someone else to come along later and make changes or modify the site. It’s a real problem when a site’s backend code or database is so complex that it has to be rebuilt later in order for it to be changed.

17- Generate an XML Sitemap

It only takes a few minutes to do it, but once the site is live make sure you create and XML sitemap and submit it to the major search engines through their webmaster tools accounts. It’s even better if you can set this up so that it automatically updates and pings the search engines whenever a change is made.

18- Create a Robots.txt File

When you create your robots.txt file make sure that you are disallowing any pages or directories that you don’t want the search engines crawling. Standard examples would be login pages, search results pages, and shopping cart pages. You should also include a link to your XML sitemap as well. Also, make sure you test this file in your Google Webmaster Tools account to make sure it is working correctly.

Here’s a great site that talks more in detail about how to create a robots.txt file: About /robots.txt

If you follow these 18 guidelines you’ll launch a site that is in great shape as far as SEO is concerned. If you’re an SEO, feel free to add anything else to this list in the comments.