Every webmaster should have some basic understanding
of these simple SEO techniques if they want to achieve
Top Rankings for their site. The more you know about
these Search Engine Optimization techniques; the better
your web pages will fare in the different search engines,
especially Google.
Optimizing your pages for the search engines should
be your main priority because conquering and dominating
your chosen keywords is often cited as one of the major
determining factors in the success of your online site
or business. You must have a rudimentary grasp of how
SEO can work for you and your site.
These simple SEO Tips will help you understand
the basics and help you reach your online goals.
1. Title Tag
The Title Tag is located at the top of your html page
and it tells the search engines what your page is about.
When you open your page in a browser these are the words
at the very top of the screen. Despite its simplicity,
the title tag is crucial to 'on-page optimization';
it should include your main keywords and it should be
63 characters or less if you want your title to appear
in full on Google.
Many SEO experts create web pages in a three-prong
approach. They place the title in:
- the title tag
- on the webpage itself
- and in the URL for that page
Sometimes they will just pick the main keywords from
the title and place them in the anchor url instead.
For example: www.yourwebsite.com/keywords.html
2. Meta Description Tag
The Meta Tag contains the description for your web page.
Your description will show up in all the search engines
so you have to be careful to write precisely and objectively.
It should be about 140 characters or around 20 words.
Make sure to include your keywords but don't spam - don't
repeat your keywords more than twice, using variations is
helpful.
Keep in mind, successful webmasters make their descriptions
stand out from the crowd and entice the surfer to click
their link. It is also the first contact with your potential
visitor or prospect so make a good first impression.
3. Anchor Tag or URL
The anchor tag is used to form links within websites
or from site to site. This tag should have your title
or the main keywords from your page title to be the most
effective.
Anchor text is also important to know, these are the
underlined, clickable text or words in a link.
anchor text
If you want to check Google for all web pages
containing your keywords in the anchor tags.
Just type into Google Search:
allinanchor:yourkeywords
4. Finding Backlinks
One of the keys to higher rankings is building quality
links from relevant related quality sites. The search
engines, especially Google, counts each link as a "vote"
for your site or content. Many experts suggest you include
your main keywords in the anchor text of these inbound
links in order to rank high.
If you want to find the number of backlinks your site
has.
Just type into Google Search:
link:yourURL
and it will give you the number of backlinks you have.
Google doesn't give you all your existing backlinks,
so you can try Yahoo! to find a more exact number.
Just open Yahoo! and type in:
linkdomain:yourURL
5. Checking Indexed Pages
If is very important for you to know what content
the search engines have indexed from your site.
You can also check to see how your links are
displayed and to see if any titles or descriptions
are missing from your pages.
You can see how many of your pages are indexed
in Google by using the site command.
Just type into Google Search:
site:yourURL
Another way to look at your pages in Google
is to type in "http://yoursite" and "www.yoursite"
with the quotation marks to see the exact number
of listings for each.
6. Checking Google Cache
You can also check to see the Google Cache
of your site by using the cache command.
You will also discover when it was last
retrieved.
Just type into Google Search:
cache:yourURL
7. Finding Associated Keywords
Keywords are the heart of the Internet,
you must dominate the search engines for
your chosen keywords if you are to succeed
online. So make sure you have your main
keywords in the Meta Keyword Tag on your
page. Many experts suggest you place your
page's main keywords in the first and last
25 words on that page.
You must also be able to find and use
variations of your keywords to completely
conquer your targeted niche. To find what
other keywords Google has associated with
your main keywords, just use the tilde
~ command to find associated phrases
in Google.
Just type into Google search:
~keywords
Variations will be highlighted in bold print.
8. Finding Titled Keywords
If you want to find competing sites that have
your keywords in the title just use the allintitle
command.
Just type into Google search:
allintitle:yourkeywords
In summary, if used consistently, these basic SEO
techniques should help improve your rankings and
keep you in the picture with regards to your standings
in the search engines. Your site's stats or raw traffic
logs will also confirm the rise or fall of your keyword
rankings. You must have complete knowledge of both your
site and your keywords in the search engines, especially
Google. Since Google will deliver most of your quality
traffic, you must optimize for it and be aware of what
is happening to your site and keywords within Google.
This is yet another example where knowledge equals
success.
Tuesday, December 29, 2009
Monday, December 28, 2009
10 Ways to Help Your Visitors Trust You
Trust is a key usability issue when it comes to running a
successful online business. Most people automatically view web businesses with
a bias against them compared to their brick and mortar counterparts. Your ability
to convince your visitors that yours is a trustworthy business is one of the
key components to getting visitors to convert into customers.
Creating a website that conveys trust can be tricky. There
are rarely any answers that are always “right” for every visitor.
There are, however, several factors that have universal appeal to the weary
shopper.
Company
info
Provide your visitors information about your company and its
primary owners and operators. Treat your shoppers with a company history and
links to frequently asked questions, policies and physical location. The more
information you provide the better satisfied any concerned shopper will tend to
be.
Prompt
responses
Shoppers want to know that they can rely on a company to
meet their needs and concerns quickly once contacted. Be sure to respond
promptly and professionally to all customer inquiries. Don’t let email or phone
messages go unanswered for more than a couple of hours, especially if requests
are urgent.
Feedback
options
Create ways for visitors to provide user feedback regarding
your products or services and encourage them to do so. Be sure to follow up
with feedback and use it to better your services.
Transaction
security
Emphasize that online transactions will be handled securely
and that privacy is a top priority. Using secure logos and links to privacy
policies page is a must.
Offer
discounts
Sometimes discounts can be a negative, making you appear
desperate. However when implemented properly and professionally, percent-off
discounts and coupons can be effective and giving visitors an added desire to
move forward.
Delivery
options
Be sure to provide low cost and/or varied delivery options. Having
more options available allow visitors to select the delivery method they prefer
and trust the most, which will then lend additional trust to you.
Brand
and product quality
If you sell brand-name products, be sure to emphasis this as
your customers will be more likely to purchase a product brand they recognize.
If you don’t have brand name products, create a brand and emphasize that. An
unknown brand name product is still better than a no-name brand product.
Off-line
retailer comparison
Provide your visitors compelling reasons why they should
purchase products from you rather than an offline competitor. Highlight free
shipping, lower prices, easy access customer support, etc.
Return
policy
Adding a no-hassle return policy can clinch a sale. Be sure
to have return policy information easily available and spell out exactly what
is required to return a product and/or get a refund.
Minimal
/ clearly distinguishable ads
Don’t clutter up your space with ads. Keep your visitors
focused on purchasing your products. If you have ads in informational areas of
the site keep them to a minimum and make sure they don’t overpower your own
information.
In an anonymous world where customers cannot examine a
product or meet with company reps face to face, trust is much harder to come
by. Online businesses have many more hurdles than offline businesses when it
comes to establishing trust with their customer base. This means that as an
online business, you have to do more than just create a compelling reason to
convince people “why you” rather than a competitor. Establishing
trust is the key. Your shoppers need to believe without a doubt that, as a
business, you’re not just in it for yourself, but that you care and will take
care of the customer. Without having established any sort of trust there really
is no sale.
successful online business. Most people automatically view web businesses with
a bias against them compared to their brick and mortar counterparts. Your ability
to convince your visitors that yours is a trustworthy business is one of the
key components to getting visitors to convert into customers.
Creating a website that conveys trust can be tricky. There
are rarely any answers that are always “right” for every visitor.
There are, however, several factors that have universal appeal to the weary
shopper.
Company
info
Provide your visitors information about your company and its
primary owners and operators. Treat your shoppers with a company history and
links to frequently asked questions, policies and physical location. The more
information you provide the better satisfied any concerned shopper will tend to
be.
Prompt
responses
Shoppers want to know that they can rely on a company to
meet their needs and concerns quickly once contacted. Be sure to respond
promptly and professionally to all customer inquiries. Don’t let email or phone
messages go unanswered for more than a couple of hours, especially if requests
are urgent.
Feedback
options
Create ways for visitors to provide user feedback regarding
your products or services and encourage them to do so. Be sure to follow up
with feedback and use it to better your services.
Transaction
security
Emphasize that online transactions will be handled securely
and that privacy is a top priority. Using secure logos and links to privacy
policies page is a must.
Offer
discounts
Sometimes discounts can be a negative, making you appear
desperate. However when implemented properly and professionally, percent-off
discounts and coupons can be effective and giving visitors an added desire to
move forward.
Delivery
options
Be sure to provide low cost and/or varied delivery options. Having
more options available allow visitors to select the delivery method they prefer
and trust the most, which will then lend additional trust to you.
Brand
and product quality
If you sell brand-name products, be sure to emphasis this as
your customers will be more likely to purchase a product brand they recognize.
If you don’t have brand name products, create a brand and emphasize that. An
unknown brand name product is still better than a no-name brand product.
Off-line
retailer comparison
Provide your visitors compelling reasons why they should
purchase products from you rather than an offline competitor. Highlight free
shipping, lower prices, easy access customer support, etc.
Return
policy
Adding a no-hassle return policy can clinch a sale. Be sure
to have return policy information easily available and spell out exactly what
is required to return a product and/or get a refund.
Minimal
/ clearly distinguishable ads
Don’t clutter up your space with ads. Keep your visitors
focused on purchasing your products. If you have ads in informational areas of
the site keep them to a minimum and make sure they don’t overpower your own
information.
In an anonymous world where customers cannot examine a
product or meet with company reps face to face, trust is much harder to come
by. Online businesses have many more hurdles than offline businesses when it
comes to establishing trust with their customer base. This means that as an
online business, you have to do more than just create a compelling reason to
convince people “why you” rather than a competitor. Establishing
trust is the key. Your shoppers need to believe without a doubt that, as a
business, you’re not just in it for yourself, but that you care and will take
care of the customer. Without having established any sort of trust there really
is no sale.
Sunday, December 27, 2009
125 Social Bookmarking Sites :
The positive effects of social bookmarking for publishers of news sites, blogs and other web sites is outstanding. Social bookmarking can introduce the sites that you own or you like to others with relevant tastes, can drive traffic to your site, and valuable backlinks.
Some social bookmark sites like Propeller.com pass on link juice, while some use the NoFollow attribute. But do not let the use of NoFollow fool you, the search engines are looking beyond the incoming links from social bookmarking sites to gauge their value to their search indexes. The external metadata compiled via user generated descriptions, tags, titles and categorization is incredibly valued by the search engines, as in the same philosophy as anchored backlinks, descriptive content about a web site defined by the users of that site who are not associated with the marketing or coding of that site, can be extremely powerful in gauging the importance and relevance of the content and tags which are used on that site.
Bookmarks show how a site is perceived, and when these sites allow voting, they also show the engines or whatever classification system which monitors voting, how people feel about the quality of the site. Furthermore, social bookmarking can introduce a site to the search engines, as in some cases, people may find and bookmark a site or a site’s internal pages before a search engine can find those pages via another form of inbound link.
Monitoring social bookmarking services like Del.icio.us, StumbleUpon and Ma.gnolia can help search engines in multiple ways by:
Some social bookmark sites like Propeller.com pass on link juice, while some use the NoFollow attribute. But do not let the use of NoFollow fool you, the search engines are looking beyond the incoming links from social bookmarking sites to gauge their value to their search indexes. The external metadata compiled via user generated descriptions, tags, titles and categorization is incredibly valued by the search engines, as in the same philosophy as anchored backlinks, descriptive content about a web site defined by the users of that site who are not associated with the marketing or coding of that site, can be extremely powerful in gauging the importance and relevance of the content and tags which are used on that site.
Bookmarks show how a site is perceived, and when these sites allow voting, they also show the engines or whatever classification system which monitors voting, how people feel about the quality of the site. Furthermore, social bookmarking can introduce a site to the search engines, as in some cases, people may find and bookmark a site or a site’s internal pages before a search engine can find those pages via another form of inbound link.
Monitoring social bookmarking services like Del.icio.us, StumbleUpon and Ma.gnolia can help search engines in multiple ways by:
Monday, December 21, 2009
Facebook Is Now the Fourth Largest Site In The World
The global rise of Facebook is nothing less than astounding. In the month of June alone it gained 24 million unique visitors worldwide, compared to the month before, for a total of 340 million unique visitors worldwide. It is now the fourth largest site in the world, trailing only Google, Microsoft, and Yahoo sites, according to comScore (see table below). Facebook itself only officially acknowledges 250 million active registered users (but you don’t have to be a registered user to visit some Facebook pages).
In the past year, it has grown 157 percent, gaining 208 million visitors. It long ago passed its rival MySpace on a global basis, way back in April, 2008. Since then, it has passing even bigger sites on its way up. In the chart above, the blue line is Facebook. It passed Amazon back in August, 2008. eBay fell by the wayside in January, 2009. It surged past AOL sometime in February, 2009, and just last month it finally passed the Wikimedia Foundation sites (which includes Wikipedia).
So there it stands at No. 4. It will be a while, if ever, before it catches up to the three world leaders: Google, Microsoft, and Yahoo. They each have between 240 million and 500 million more monthly global unique visitors than Facebook (see chart below). But it’s always good for a company to have stretch goals.
In the past year, it has grown 157 percent, gaining 208 million visitors. It long ago passed its rival MySpace on a global basis, way back in April, 2008. Since then, it has passing even bigger sites on its way up. In the chart above, the blue line is Facebook. It passed Amazon back in August, 2008. eBay fell by the wayside in January, 2009. It surged past AOL sometime in February, 2009, and just last month it finally passed the Wikimedia Foundation sites (which includes Wikipedia).
So there it stands at No. 4. It will be a while, if ever, before it catches up to the three world leaders: Google, Microsoft, and Yahoo. They each have between 240 million and 500 million more monthly global unique visitors than Facebook (see chart below). But it’s always good for a company to have stretch goals.
Worldwide unique visitors
Worldwide unique visitors
1. Google Sites: 844 million
2. Microsoft Sites: 691 million
3. Yahoo! Sites: 581 million
4. Facebook: 340 million
5. Wikimedia Foundation sites: 303 million
6. AOL: 280 million
7. eBay: 233 million
8. CBS Interactive: 186 million
9. Amazon: 183 million
10. Ask Network: 174 million
1. Google Sites: 844 million
2. Microsoft Sites: 691 million
3. Yahoo! Sites: 581 million
4. Facebook: 340 million
5. Wikimedia Foundation sites: 303 million
6. AOL: 280 million
7. eBay: 233 million
8. CBS Interactive: 186 million
9. Amazon: 183 million
10. Ask Network: 174 million
Worldwide unique visitors
Worldwide unique visitors
1. Google Sites: 844 million
2. Microsoft Sites: 691 million
3. Yahoo! Sites: 581 million
4. Facebook: 340 million
5. Wikimedia Foundation sites: 303 million
6. AOL: 280 million
7. eBay: 233 million
8. CBS Interactive: 186 million
9. Amazon: 183 million
10. Ask Network: 174 million
1. Google Sites: 844 million
2. Microsoft Sites: 691 million
3. Yahoo! Sites: 581 million
4. Facebook: 340 million
5. Wikimedia Foundation sites: 303 million
6. AOL: 280 million
7. eBay: 233 million
8. CBS Interactive: 186 million
9. Amazon: 183 million
10. Ask Network: 174 million
Tuesday, December 8, 2009
Google search results to include 'real-time' data
Fresh information from blogs, news sites, Twitter and other popular hangouts will appear in Google's search results more quickly as the company aims to give people a more comprehensive look at what's happening on the Web.
The feature unveiled Monday represents Google Inc.'s most significant step yet in the field of "real-time" search - a catch phrase for the torrent of information constantly being shared on blogs and the personal pages of social-networking sites such as Facebook, MySpace and Twitter.
As those destinations have turned into increasingly popular forums for swapping opinions, offering news tips and highlighting interesting stories, Google, Yahoo Inc. and Microsoft Corp. all have been scrambling to retool their search engines so they reel in and showcase real-time data more rapidly.
Google reached a deal in October to blend Twitter updates, or "tweets," into its results, but hadn't explained how its system would work until Monday.
Microsoft's search engine, Bing, has included a section for tweets since late October. Yahoo began relying on tweets to point out hot news stories in its results last month.
Twitter's own search engine doesn't attempt to identify which tweets are the most relevant to each request; it simply provides a chronological list of the updates containing a specified word or phrase.
In Google's version of real-time search, a section of its main results page will include a capsule that automatically scrolls relevant information within a few seconds after it pops up in the Web index.
ad_icon
Normally, a new search request was the only way to see the blog posts, status updates and other information that Google had collected since the previous query.
With the change, a person requesting information about President Obama, for instance, will see the usual set of static links, photos and video, as well as the capsule with pertinent tweets, blog posts and news stories.
The real-time data won't show up right away for everyone because it will take Google's computer centers a few days to make it work everywhere.
Google's real-time information eventually will be expanded to include some of the chatter on Facebook and MySpace, the world's two largest social networks.
Although Google announced its partnerships with the sites Monday, the feeds from Facebook and MySpace won't start appearing in the real-time results until early next year, said Marissa Mayer, Google's vice president for search products and user experience.
As with Google's Twitter alliance, Mayer declined to say how much the company is paying Facebook and MySpace for better access to their users' musings. The contributions from Facebook and MySpace will be limited to commentary that already can be read by anyone logged into the sites.
Microsoft and Yahoo also have worked out deals so their visitors can see some Facebook material.
Google is trying to provide better real-time results to maintain its huge lead in search as Microsoft and Yahoo prepare to team up in a partnership that still needs regulatory approval. Google processes about two-thirds of the search requests worldwide while Yahoo and Microsoft handle a combined 10 percent.
"People expect search engines to make all kinds of information available to them," said Amit Singhal, a Google engineer who oversaw the development of the real-time tool.
Google relies on its dominance of search to drive the bulk of more than $21 billion in advertising sales annually.
Besides introducing real-time search, Google also showed off several other new tools in an auditorium down the block from its Mountain View headquarters.
The company added a voice recognition to process mobile search requests in Japanese on phones running its operating system, Android (Google already does this in English and in Mandarin Chinese). It also provided a preview of a test product, called "Google Goggles," that will enable people to send a picture taken on a mobile phone and get search results about the photographed object.
The feature unveiled Monday represents Google Inc.'s most significant step yet in the field of "real-time" search - a catch phrase for the torrent of information constantly being shared on blogs and the personal pages of social-networking sites such as Facebook, MySpace and Twitter.
As those destinations have turned into increasingly popular forums for swapping opinions, offering news tips and highlighting interesting stories, Google, Yahoo Inc. and Microsoft Corp. all have been scrambling to retool their search engines so they reel in and showcase real-time data more rapidly.
Google reached a deal in October to blend Twitter updates, or "tweets," into its results, but hadn't explained how its system would work until Monday.
Microsoft's search engine, Bing, has included a section for tweets since late October. Yahoo began relying on tweets to point out hot news stories in its results last month.
Twitter's own search engine doesn't attempt to identify which tweets are the most relevant to each request; it simply provides a chronological list of the updates containing a specified word or phrase.
In Google's version of real-time search, a section of its main results page will include a capsule that automatically scrolls relevant information within a few seconds after it pops up in the Web index.
ad_icon
Normally, a new search request was the only way to see the blog posts, status updates and other information that Google had collected since the previous query.
With the change, a person requesting information about President Obama, for instance, will see the usual set of static links, photos and video, as well as the capsule with pertinent tweets, blog posts and news stories.
The real-time data won't show up right away for everyone because it will take Google's computer centers a few days to make it work everywhere.
Google's real-time information eventually will be expanded to include some of the chatter on Facebook and MySpace, the world's two largest social networks.
Although Google announced its partnerships with the sites Monday, the feeds from Facebook and MySpace won't start appearing in the real-time results until early next year, said Marissa Mayer, Google's vice president for search products and user experience.
As with Google's Twitter alliance, Mayer declined to say how much the company is paying Facebook and MySpace for better access to their users' musings. The contributions from Facebook and MySpace will be limited to commentary that already can be read by anyone logged into the sites.
Microsoft and Yahoo also have worked out deals so their visitors can see some Facebook material.
Google is trying to provide better real-time results to maintain its huge lead in search as Microsoft and Yahoo prepare to team up in a partnership that still needs regulatory approval. Google processes about two-thirds of the search requests worldwide while Yahoo and Microsoft handle a combined 10 percent.
"People expect search engines to make all kinds of information available to them," said Amit Singhal, a Google engineer who oversaw the development of the real-time tool.
Google relies on its dominance of search to drive the bulk of more than $21 billion in advertising sales annually.
Besides introducing real-time search, Google also showed off several other new tools in an auditorium down the block from its Mountain View headquarters.
The company added a voice recognition to process mobile search requests in Japanese on phones running its operating system, Android (Google already does this in English and in Mandarin Chinese). It also provided a preview of a test product, called "Google Goggles," that will enable people to send a picture taken on a mobile phone and get search results about the photographed object.
Monday, December 7, 2009
Tuesday, November 17, 2009
Ways of Web promotion
Web promotion is an really a challenging job which will make million of visitors to visit website.
Web promotions has to scrutinised to the niche of the product your selling in the website.
Website promotion involves lot of activities which are like Paid Ads,Search engine Optimization ,Link Building , Article submission and so on which will market the website to the online viewers, who will be routed to the website.
Website promotion has to be targeted to the audience who really are looking for unique and trustworthy products online
For example your selling A Sony VAIO, You have to be really hard on the content and promotion of the website where your ads pop up for the query the viewers are posting through search Engines
Web promotions has to scrutinised to the niche of the product your selling in the website.
Website promotion involves lot of activities which are like Paid Ads,Search engine Optimization ,Link Building , Article submission and so on which will market the website to the online viewers, who will be routed to the website.
Website promotion has to be targeted to the audience who really are looking for unique and trustworthy products online
For example your selling A Sony VAIO, You have to be really hard on the content and promotion of the website where your ads pop up for the query the viewers are posting through search Engines
Tuesday, November 10, 2009
Earn money Through Email!!!
Earn money through e mail, this is really a good way to earn money thiorugh reading e mail
subscribe to this and start earning money.
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Earn money with Email!!!!!
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subscribe to this and start earnigng ,money
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Monday, October 12, 2009
Domain Names
Domains are the key in deciding your online competition.Domains are the keywords which will help you tho be ranked high in search engine. Domain names can be decided on the business you do so that you can easily be competitive enough in the online ( search engine.
you can use keyword research for domain names or ask an SEO expert to suggest you the best domain name so that you can reach a better rank at minimum time
you can use keyword research for domain names or ask an SEO expert to suggest you the best domain name so that you can reach a better rank at minimum time
Wednesday, September 9, 2009
Submitting Articles
Submitting Articles to article website is one of the method of generating traffic to Website.
Their are some top article website were the google crawls often to search for new entries
Their are also paid articles submission which can drive traffic at instant.
Articles should have targeted content where search engine can provide the visitors the right information and then lead them into the website.
Article website like
E zine
article blast
Find article
article-website
are some of the few website, where you can submit articles for free and drive traffic to your website.
Their are some top article website were the google crawls often to search for new entries
Their are also paid articles submission which can drive traffic at instant.
Articles should have targeted content where search engine can provide the visitors the right information and then lead them into the website.
Article website like
E zine
article blast
Find article
article-website
are some of the few website, where you can submit articles for free and drive traffic to your website.
Friday, August 28, 2009
Monday, August 17, 2009
Keywords Types
Keywords are basically explained in to search type matches:
Exact Match or Exact Keyword
Exact match is defined as the search term which you enter in search engine to find the related term, where the exact key search term will be executed
For Example:
If Your searching for " Reebok Shoe" This search term is explained as exact search term, where you have enter the required keyword, and the results will be displayed for the exact search term.
Phrase Match:
Phrase keywords are explained as the search words which canbe more than one word or in a phrase or sentence, where the results will be displayed for the keywords with in the phrase which you have enter as search terms in search engines.
For Example:
If your searching for" branded cell phone" This search term is explained as phrase match where you have not explained the search engine what your looking for , so the search engine results will be displayed for all branded cell phones
Broad Match
Broad match keywords are explained as the search terms with out exact search temrs and the words which are in this " broad match" will not execute exact search results.
For Example:
if your searching for " Sports Shoe" the results will be displayed for both the keywords" the ads will be appearing for both sports and for shoes ..
Negative match
The search terms which are enter using -ve sign with the keywords is known as negative match where the results will be ilter for the keyword where you have used -ve sign
For Example:
if your using negative sign" used car" and the negative keyword is branded the ad will be displayed for only used ccar which contains all brands ads.
- Exact Match
- Phrase match
- Broad Match
- Negative match
Exact Match or Exact Keyword
Exact match is defined as the search term which you enter in search engine to find the related term, where the exact key search term will be executed
For Example:
If Your searching for " Reebok Shoe" This search term is explained as exact search term, where you have enter the required keyword, and the results will be displayed for the exact search term.
Phrase Match:
Phrase keywords are explained as the search words which canbe more than one word or in a phrase or sentence, where the results will be displayed for the keywords with in the phrase which you have enter as search terms in search engines.
For Example:
If your searching for" branded cell phone" This search term is explained as phrase match where you have not explained the search engine what your looking for , so the search engine results will be displayed for all branded cell phones
Broad Match
Broad match keywords are explained as the search terms with out exact search temrs and the words which are in this " broad match" will not execute exact search results.
For Example:
if your searching for " Sports Shoe" the results will be displayed for both the keywords" the ads will be appearing for both sports and for shoes ..
Negative match
The search terms which are enter using -ve sign with the keywords is known as negative match where the results will be ilter for the keyword where you have used -ve sign
For Example:
if your using negative sign" used car" and the negative keyword is branded the ad will be displayed for only used ccar which contains all brands ads.
Wednesday, August 12, 2009
Internet marketing- online marketing
Online Marketing Statergy
Online marketing is a marketing media where you can have business to generate revenue in a faster way.
Online marketing can also be called virtual market where you can see digital images , and product information , but no physical product.
to start of online marketing , we need to have a website which has uniqueness and compitative price to attract buyers.
The more benift we can give the more buyer will visit your website.
We should have a complete seo analysis to the website to have good pr and ranking in Google.
Proper content and updation of regular content will help website to be google eys so that be ranked higher
Using unique keywords which will drive traffic to website is the main key to make visitors visit website through search engine.
Submission of website to search engine will also help in improvement of rank.
you can use use paid traffic method to generate traffic which is a very fast but money consuming, it can be good if you have very good keyword research.
we can also use free traffic method which is time consuming but Ranking , Back links and PR will be achieved.
Social network is also a very good method to increase traffic to website.
Online marketing can also be called virtual market where you can see digital images , and product information , but no physical product.
to start of online marketing , we need to have a website which has uniqueness and compitative price to attract buyers.
The more benift we can give the more buyer will visit your website.
We should have a complete seo analysis to the website to have good pr and ranking in Google.
Proper content and updation of regular content will help website to be google eys so that be ranked higher
Using unique keywords which will drive traffic to website is the main key to make visitors visit website through search engine.
Submission of website to search engine will also help in improvement of rank.
you can use use paid traffic method to generate traffic which is a very fast but money consuming, it can be good if you have very good keyword research.
we can also use free traffic method which is time consuming but Ranking , Back links and PR will be achieved.
Social network is also a very good method to increase traffic to website.
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Thursday, August 6, 2009
Bacl Links
back links are the back baone of a website to show the search engine that they are in online with lot of supportive links
Back link is one of the traffic generating method for website.
The more the back link the higher the rank and visibility online ones' website can get.
For example:
Submission to web directories
Commenting on articles
Commenting on blogs
Discussion in Forum
These are few methods to get back link where in the search engine will crawl and find the possible links which is leading to website
Back link is one of the traffic generating method for website.
The more the back link the higher the rank and visibility online ones' website can get.
For example:
Submission to web directories
Commenting on articles
Commenting on blogs
Discussion in Forum
These are few methods to get back link where in the search engine will crawl and find the possible links which is leading to website
Tuesday, August 4, 2009
Free Traffic Source
traffic can be generated in many ways:
Pay per click(PPC)
pay per impression(CPM) cost per impression
Article Submission
website submission to directories.
Blogs
Forum
Social network
affiliate network
link exchange
Banner ads
off line advertisement
online magazine
These t
Pay per click(PPC)
pay per impression(CPM) cost per impression
Article Submission
website submission to directories.
Blogs
Forum
Social network
affiliate network
link exchange
Banner ads
off line advertisement
online magazine
These t
Monday, August 3, 2009
Keywords
Keywords are the search term which are post as query to search engine . Search engine like google yahoo, alta vista, all the web are search engine where you will enter the keyword to get the exact result.
keyword are the short phrases to get quick results through search engine.
For Example
you are looking for a branded shoe and you want to know the price, you can enter your search term as "branded shoe price" so this becomes a keyword and the search results will be displayed according to the query posted through search engine
keyword are the short phrases to get quick results through search engine.
For Example
you are looking for a branded shoe and you want to know the price, you can enter your search term as "branded shoe price" so this becomes a keyword and the search results will be displayed according to the query posted through search engine
Friday, July 31, 2009
Top 10 Social Network
Social network are the fastest way to make friends, build community and updates.
here are the top ten social network where you can find million's of people gathering and discussion and building communities, even you can see people have their own representation for their groups and community.
Top 10 Social Networks
here are the top ten social network where you can find million's of people gathering and discussion and building communities, even you can see people have their own representation for their groups and community.
Top 10 Social Networks
- Facebook.com
- myspace.com
- orkut.com
- Hi5.com
- googlegroups.com
- youtube.com
- Friendster.com
- zorpia.com
- tagged.com
- Bebo.com
Tuesday, July 21, 2009
Traffic Management
Traffic management is one the of the interesting field in Internet field ." SEO is not a one day game its a intellectual and planning job.
This requires lot of brain storming activities and research,to be top ranked and to maintain the rank.
You can't freeze that your reached your desired rank and stop doing SEO, because Google spider crawl for fresh content and keywords which makes them to rate your website .
Traffic management is a time consuming job . The traffic management is divided in to two categories
paid Traffic Management and Free Traffic management:
Paid Traffic:
Paid search traffic are categories as google AdWords(PPC), yahoo search market MSN, and other which you advertise your ads immediately and drives traffic to your website.
As these are expensive and needs a look into the research and content but ROI can be expected as this gives the visitors less time to choose online .
Your expenditure can be of yours choice as their is some nominal cost from the paid search companies," that means to say Pay as you get". here content Does not matter to be ranked high
Free Traffic:
This is a slow process but a sustainable one. as this builds the popularity in search engines, even you can term it as link building, back links etc
But here you need to be a good content writer and modifier. Because as this is free search the search spider looks for fresh content say every 72 hours you need to keep your website update or the blog updated so that your consistent and the search engine believes your website as a prime information developer for the visitors
Gradually your website will be cached and when ever a visitors enters a query online, if your website has a relevant information your website will be displayed in the first search page of the search engine.
This requires lot of brain storming activities and research,to be top ranked and to maintain the rank.
You can't freeze that your reached your desired rank and stop doing SEO, because Google spider crawl for fresh content and keywords which makes them to rate your website .
Traffic management is a time consuming job . The traffic management is divided in to two categories
paid Traffic Management and Free Traffic management:
Paid Traffic:
Paid search traffic are categories as google AdWords(PPC), yahoo search market MSN, and other which you advertise your ads immediately and drives traffic to your website.
As these are expensive and needs a look into the research and content but ROI can be expected as this gives the visitors less time to choose online .
Your expenditure can be of yours choice as their is some nominal cost from the paid search companies," that means to say Pay as you get". here content Does not matter to be ranked high
Free Traffic:
This is a slow process but a sustainable one. as this builds the popularity in search engines, even you can term it as link building, back links etc
But here you need to be a good content writer and modifier. Because as this is free search the search spider looks for fresh content say every 72 hours you need to keep your website update or the blog updated so that your consistent and the search engine believes your website as a prime information developer for the visitors
Gradually your website will be cached and when ever a visitors enters a query online, if your website has a relevant information your website will be displayed in the first search page of the search engine.
Monday, July 20, 2009
Social Network
Social network is the best way to have a network of connection of like minded people where you can share thoughts and your experience
This Platform will will connect you to the people who are really interested to make friendship and make sure the are updated with the information about their friends who are far away .
Even you can use it to build communities and for business purposes.
This will help the people who are looking to support their communities.
This Platform will will connect you to the people who are really interested to make friendship and make sure the are updated with the information about their friends who are far away .
Even you can use it to build communities and for business purposes.
This will help the people who are looking to support their communities.
Tata Docomo
Hi Folks,
Tata has come up with a gsm connection called Tata Docomo, which reveals that 1 paisa per second for all connection and for STD too.
Is this what people are looking for ?????
Tata has come up with a gsm connection called Tata Docomo, which reveals that 1 paisa per second for all connection and for STD too.
Is this what people are looking for ?????
Lets Save Birds home
When i was young i used to see birds building nest on trees. I used to wonder how do the birds build and create such an wonder.
I used to follow the birds building their nest very keenly, and use to share this with my parents and school mates
After some years i saw the tree's near my home were chopped because the government wanted the road to be extended.
I cried for many hours seeing the destruction of the nest which the bird took so pain in building nest, which was destroyed in minutes in front of my eyes.
Even i took that nest and place it on top of my house roof so that the bird will come back to its nest but the bird did not turn up.
Even today i sees tree's getting chopped because of human luxury. I pity our desire to conquer Nature
Don't you think the Birds have right to live?????
Lets try to save these wonders by helping the birds rebuild their home by planting tree's at least ,when we visit a touring place or in near by park where you stay.
We can even build Artificial nest on the roof of our home, by which our next generation see the rarest of birds.
Lets Pledge at least we will start building one nest .to make sure our childhood happiness and thoughts are restored
lets Give Some thing back to future.
I used to follow the birds building their nest very keenly, and use to share this with my parents and school mates
After some years i saw the tree's near my home were chopped because the government wanted the road to be extended.
I cried for many hours seeing the destruction of the nest which the bird took so pain in building nest, which was destroyed in minutes in front of my eyes.
Even i took that nest and place it on top of my house roof so that the bird will come back to its nest but the bird did not turn up.
Even today i sees tree's getting chopped because of human luxury. I pity our desire to conquer Nature
Don't you think the Birds have right to live?????
Lets try to save these wonders by helping the birds rebuild their home by planting tree's at least ,when we visit a touring place or in near by park where you stay.
We can even build Artificial nest on the roof of our home, by which our next generation see the rarest of birds.
Lets Pledge at least we will start building one nest .to make sure our childhood happiness and thoughts are restored
lets Give Some thing back to future.
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